Reports

Sales analytics and performance insights

AI Powered

Brisas AI Summary

Top channel = Referral | Average deal cycle = 11 days | Risk flag in APAC market

Revenue This Month

$425K

+15% vs last month

Conversion Rate

23%

+3% vs last month

Avg Deal Size

$98K

-2% vs last month

Sales Cycle

11 days

-2 days vs last month

Closed Won by Rep

Alex Chen$180,000
12 deals85% of target
Sarah Wilson$120,000
8 deals70% of target
Mike Johnson$90,000
6 deals60% of target
Lisa Rodriguez$60,000
4 deals40% of target

Deal Sources

Referral
15 deals35%
Website
12 deals28%
LinkedIn
8 deals19%
Cold Email
6 deals14%
Conference
2 deals4%

Funnel Drop-off Analysis

AI Insights

Awareness

1200
100% conversion
Strong top-of-funnel

Discovery

850
71% conversion
-29% dropoff
Need better qualification

Proposal

320
27% conversion
-44% dropoff
Pricing objections

Closed Won

145
12% conversion
-15% dropoff
Good close rate

Performance Trends

Top Performing Reps

Alex Chen
125%
+15%
Sarah Wilson
110%
+8%
Mike Johnson
95%
-2%

Best Lead Sources

Referral
23%
+5%
Website
18%
+2%
LinkedIn
15%
+1%

AI Recommendations

Focus on referral program expansion

Improve website conversion rate

Reduce proposal-to-close cycle

Increase APAC market focus